How to gain more customers
Having a large customer base is key to having a successful business. In this tutorial I explain how to gain more customers to help you elevate your business and gain a consistent flow of income.

There’s nothing worse than when your ganache splits and turns into a grainy consistency! Ganache should be silky smooth in order to give your cakes a flawless coat. In this tutorial I show you how to stop your ganache from splitting, helping you to achieve a smooth consistency each and every time!

My long awaited brownie tutorial is finally here! Wishing this tutorial I will teach you how to make ooey gooey delicious chocolate brownies in 3 different flavour combinations. I’ll also run through what you need to sell postal brownies. I can’t wait for you all to try these amazing brownies and...

You guys asked! So here it is! My red velvet cake recipe ☺️
My red velvet cake is a big winner amongst my customers & I know your customers, friends & family are going to love it too. My melt in your mouth sponge is perfect for those who want something a little sweeter than a vanilla sponge but n...

Stencil cake
In this tutorial Sims Sweets will show you how to give your cakes a luxury edge by adding a beautiful patterned stencil to the exterior of your cakes. You will learn the best buttercream consistency for a perfect application, how to correctly position your stencil, top tips & techni...

If you want your cakes to stand out from the crowd then gold leaf is the way to go! Adding a touch of gold leaf to your cakes turns a standard cake design into a luxurious one.
In this tutorial I’ll show you how to correctly apply gold leaf onto your cakes, as well as showing you where to purcha...

Entice your customers, friends & family with this delicious Oreo sponge cake recipe.
In this tutorial I’ll show you how to make my Oreo sponge cake, how to best fill the cake & show you how to stack and crumb coat the cake for best results.
This is such a popular flavour amongst my customers an...

Number cake

In this tutorial I show you how to create a two digit number cake. Learn how to evenly distribute your cake mix into the number moulds and how much mixture you need to fill each mould, how best to cut your sponges to achieve an even cut without distorting the shape of your chosen nu...

As we delve into winter & the weather gets colder, our buttercream can become unbearable to work with. In this tutorial I give you top tips to help prevent your buttercream from becoming solid and how to save your buttercream once it has solidified!

In this tutorial I show to how to make the cutest Easter Bunny cake just in time for Easter. I’ll demonstrate how to cut your cake sponges to achieve a flat top sponge, how to fill, stack, crumbcoat & get a beautifully smooth final coat. You will learn how best to colour match your buttercream an...

I know how daunting the thought of having your home visit from the environmental food safety inspector can be, so I want to do everything I can to help ease your mind.
I got the opportunity to interview John who is a Food Hygiene Safety Inspector from Redbridge council. I asked him all of the ne...